Emy Rocabella, of Danilo Giangrecco Hair in Chelsea, redefines timeless elegance in her award-winning Renewal collection, which crowned her Newcomer of the Year at the 2022 British Hairdressing Awards. Rocabella breathes new life into classic shapes and textures, offering a fresh perspective that reflects a societal shift towards change and innovation. With a focus on organic, soft, yet modern styling, Renewal merges elegance with contemporary hair fashion. Shot by Chris Bulezuik, this collection perfectly captures the beauty of transformation.