PROFIILI, a hair collection by session stylist Karoliina Saunders, captures the duality of modern beauty—where perception dances between reality and illusion. It explores the pursuit of perfection, showcasing the delicate balance between chaos and harmony. The collection highlights the power of silhouettes and the contrasting forces of nature and artifice. Profiili becomes a metaphor for individuality, a personal shield of beauty that is both unique and deeply personal, reflecting our inner and outer worlds.